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Glossary

Accessibility

Designing content and websites so they can be used by people of all abilities.

Definition

Accessibility (in the context of web content and digital writing) refers to the practice of designing, writing, and formatting content so that it can be understood and used by people of all abilities β€” including those with visual, auditory, cognitive, or motor disabilities. Web accessibility standards are codified in the Web Content Accessibility Guidelines (WCAG).

Why It Matters

Approximately 15% of the world's population lives with some form of disability. Inaccessible web content excludes these users and exposes organizations to legal liability. Accessibility best practices β€” plain language, proper heading structure, alt text for images, sufficient color contrast β€” also improve content quality and SEO.

Examples

Alt textAdding descriptive alt text to all informational images so screen readers can convey meaning
Heading hierarchyUsing H1 to H2 to H3 correctly so screen readers can navigate content structure
Plain languageWriting at a reading level appropriate for the broadest possible audience

Common Mistakes

Treating accessibility as optional.
Using color alone to convey meaning.
Writing in dense jargon without definitions.
Ignoring keyboard navigation.

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